A Discussion on the Relationship between Enterpriser's Blog Marketing and Enterprise Brand Image

作者：Sun Yun fei

来源：International Innovation Design and Management Forum & Design, 2010-12 to 2010-12.

• blog marketing
• enterpriser's blog marketing
• enterprise brand
• brand image

While the applied blog marketing reached its maturity, the enterpriser's blog marketing still needs to be studied. Under the background of enterpriser's blog marketing, this article mainly discussed the construction of enterprise brand image by analyzing the relationship between the enterpriser's blog marketing and enterprise brand image, followed by strategies and recommendations for enterprise brand image operating.

• 出版日期2010
• 单位北京工商大学