A Location-Based Business Information Recommendation Algorithm

作者:Liu Shudong*; Meng Xiangwu
来源:Mathematical Problems in Engineering, 2015, 2015: 345480.
DOI:10.1155/2015/345480

摘要

Recently, many researches on information (e.g., POI, ADs) recommendation based on location have been done in both research and industry. In this paper, we firstly construct a region-based location graph (RLG), in which region node respectively connects with user node and business information node, and then we propose a location-based recommendation algorithm based on RLG, which can combine with user short-ranged mobility formed by daily activity and long-distance mobility formed by social network ties and sequentially can recommend local business information and long-distance business information to users. Moreover, it can combine user-based collaborative filtering with item-based collaborative filtering, and it can alleviate cold start problem which traditional recommender systems often suffer from. Empirical studies from large-scale real-world data from Yelp demonstrate that our method outperforms other methods on the aspect of recommendation accuracy.