摘要

In the process of collaborative procurement, buyers and suppliers are prone to conflict in cooperation due to differences in needs and preferences. Negotiation is a crucial way to resolve the conflict. Aimed at ameliorating the situations of underdeveloped self-adaptive learning effect of current collaborative procurement negotiation, this paper constructs a negotiation model based on multi-agent system and proposes a negotiation optimization strategy combined with machine learning. It provides a novel perspective for the analysis of intelligent SCM. The experimental results suggest that the proposed strategy improves the success rate of self-adaptive learning and joint utility of agents compared with the strategy of single learning machine, and it achieves win-win cooperation between purchasing enterprise and supplier.