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摘要
This paper focuses on the ongoing convergence strategy of network and services of China Telecom in full services competition. The measures oil the integration of mobile, fixed-line and Internet service, development of characteristic value-added services, marketing of differentiated business supporting services, and informationization strategy focused on customers are analyzed in proper detail. It is certain to help concerned readers to understand China Telecom's goal and plan.
- 出版日期2009-1
- 单位北京大学
