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摘要
People's life style and living standard have taken great changes because of Internet.Meanwhile,the reviews of commodities on the web conclude lots of valuable information.Mining interesting things to help analyze customers'behaves and that can assist manufacturers and service providers with improving products and services.Based on the wide application of clustering analysis in data mining,this paper uses K-means to find interesting characteristic from customer attributes and products categories.And according to these results,commercial enterprises can further adjust products operation management on Internet.
- 出版日期2014
- 单位华南理工大学
