摘要

Through analyzing the characteristics of the culture information dissemination of the network era, the complex network theory is used to study it deeply. It shows that the process of network information dissemination has typical network topology structure. The kind of network structure has both small world and scale-free features, and the self-organization characteristic. On the basis of the features and main influence factors of the network information dissemination, a two-dimensional cellular automata (CA) model is presented to simulate the evolutionary process and dynamics characteristics of the network information dissemination in different conditions. The result shows that the value of the information is the key point that affects the dissemination speed and efficiency. If the value of a key node degree is relatively higher, the role it plays will be more important. The existence of key node is an important reason that the information could spread quickly in network era. The information dissemination in the network has latent and hysteresis quality.

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