Dual Screening the Political: Media Events, Social Media, and Citizen Engagement

作者：Vaccari Cristian; Chadwick Andrew; O' Loughlin Ben

来源：Journal of Communication, 2015, 65(6): 1041-1061.

DOI：10.1111/jcom.12187

• Dual Screening
• Political Engagement
• Television
• Social Media
• Media Events
• Twitter
• Hybrid Media System

Dual screening-the complex bundle of practices that involve integrating, and switching across and between, live broadcast media and social media-is now routine for many citizens during important political media events. But do these practices shape political engagement, and if so, why? We devised a unique research design combining a large-scale Twitter dataset and a custom-built panel survey focusing on the broadcast party leaders' debates held during the 2014 European Parliament elections in the United Kingdom. We find that relatively active, "lean-forward" practices, such as commenting live on social media as the debate unfolded, and engaging with conversations via Twitter hashtags, have the strongest and most consistent positive associations with political engagement.

• 出版日期2015-12