摘要

The purpose of this study was to explore the results of the use of videos on cases of local business ventures, with the aim of complementing the learning process in the Chair of Business Creation of the School of Industrial and Business Studies of the Industrial University of Santander (UIS). Quantitative analyses showed that the use of this practice of teaching innovation improved the student%26apos;s perception of the efficiency of the learning process.

  • 出版日期2012