SOCIALLY RESPONSIBLE MARKETING, NEW TREND IN MARKETING

作者：Musetescu Adina^*; Nicolau Irina

来源：Metalurgia International, 2010, 15: 66-70.

• a collective of identical contracts
• the credibility premium
• the homogeneous linear credibility model
• unbiased estimator

In this paper, we give the mathematical theory of the credibility model, which consists of a portfolio of contracts, for homogeneous credibility estimators. The theorem obtained (see section 1) shows that this happens to give the optimal unbiased homogeneous linear credibility result.

• 出版日期2010