Advancing HIV/AIDS Combination Prevention through mass media: a review of practices in sub-Saharan Africa

作者：Bekalu Mesfin Awoke^*; Eggermont Steven

来源：Information Development, 2012, 28(3): 189-198.

DOI：10.1177/0266666911433156

• HIV/AIDS
• Combination Prevention
• mass media
• sub-Saharan Africa

This paper presents an assessment of the literature on the use of mass media campaigns to advance biomedical, structural and behavioural approaches to HIV/AIDS prevention in sub-Saharan Africa over the past decade (2000-2010). Studies on the use of mass media in HIV/AIDS prevention efforts were searched from two main electronic databases - Web of Science and PubMed. Studies meeting selection criteria were examined for the themes of the mass media programs studied in a content analytic approach. The findings suggest that while there are several biomedical and structural issues which the mass media could well have been instrumental for, their utilization in sub-Saharan Africa seems to be limited to behavioural interventions. It is concluded that at a time when recommendations for Combination Prevention are prevailing, the utilization of the mass media largely limited to a certain domain of HIV/AIDS prevention appears to be worthy of attention.

• 出版日期2012-8